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1. “It is the duty of every citizen according to his best capacities to give validity to his convictions in political affairs.”
   — Albert Einstein
2. “Politics, n. Strife of interests masquerading as a contest of principles.”
   — Ambrose Bierce
3. “Man is by nature a political animal.”
   — Aristotle
4. “I have come to the conclusion that politics are too serious a matter to be left to the politicians.”
   — Charles De Gaulle
5. “The mistake a lot of politicians make is in forgetting they’ve been appointed and thinking they’ve been anointed.”
   — Claude D. Pepper
6. “Politics is made up largely of irrelevancies.”
   — Dalton Camp
7. “Politics is the art of looking for trouble, finding it whether it exists or not, diagnosing it incorrectly, and applying the wrong remedy.”
   — Ernest Benn
8. “Being in politics is like being a football coach. You have to be smart enough to understand the game, and dumb enough to think it’s important.”
   — Eugene McCarthy
9. “We would all like to vote for the best man but he is never a candidate.”
   — Frank McKinney Hubbard
10. “When the political columnists say ‘Every thinking man’ they mean themselves, and when candidates appeal to ‘Every intelligent voter’ they mean everybody who is going to vote for them.”
    — Franklin P. Adams
11. “Run for office? No. I’ve slept with too many women, I’ve done too many drugs, and I’ve been to too many parties.”
    — George Clooney
12. “My choice early in life was either to be a piano-player in a whorehouse or a politician. And to tell the truth, there’s hardly any difference.”
    — Harry S. Truman
13. “Nothing is so admirable in politics as a short memory.”
    — John Kenneth Galbraith
14. “The word ‘politics’ is derived from the word ‘poly’, meaning ‘many’, and the word ‘ticks’, meaning ‘blood sucking parasites’.”
    — Larry Hardiman
15. “Politics is the skilled use of blunt objects.”
    — Lester B. Pearson
16. “Politics is war without bloodshed while war is politics with bloodshed.”
    — Mao Tse-Tung
17. “Nothing can so alienate a voter from the political system as backing a winning candidate.”
    — Mark B. Cohen
18. “You can lead a man to Congress, but you can’t make him think.”
    — Milton Berle
19. “Politics is the art of the possible.”
    — Otto Von Bismarck
20. “In politics, an absurdity is not a handicap.”
    — Napoleon Bonaparte
21. “Politics is the art of preventing people from taking part in affairs which properly concern them.”
    — Paul Valery
22. “Politicians are wonderful people as long as they stay away from things they don’t understand, such as working for a living.”
    — P. J. ORourke
23. “In politics you must always keep running with the pack. The moment that you falter and they sense that you are injured, the rest will turn on you like wolves.”
    — R. A. Butler
24. “Politics is largely a matter of heart.”
    — R. A. Butler
25. “Politics is perhaps the only profession for which no preparation is thought necessary.”
    — Robert Louis Stevenson
26. “Politics is not a bad profession. If you succeed there are many rewards, if you disgrace yourself you can always write a book.”
    — Ronald Reagan
27. “Politics is supposed to be the second oldest profession. I have come to realize that it bears a very close resemblance to the first.”
    — Ronald Reagan
28. “A politician is a fellow who will lay down your life for his country.”
    — Texas Guinan
29. “The political machine triumphs because it is a united minority acting against a divided majority.”
    — Will Durant
30. “The more you read and observe about this Politics thing, you got to admit that each party is worse than the other. The one that’s out always looks the best.”
    — Will Rogers

Resource Box – © Danielle Hollister (2004) is the Publisher of BellaOnline Quotations Zine – A free newsletter for quote lovers featuring more than 10,000 quotations in dozens of categories like – love, friendship, children, inspiration, success, wisdom, family, life, and many more. Read it online at – http://www.bellaonline.com/articles/art8364.asp

Everyone’s wearing vintage style from the girl on the high street to A list celebrities. Even high street shops are now following suit with their own ranges of vintage inspired clothes. But why is vintage clothing so popular and how can you get the vintage look?

Vintage clothing is described by Trudie Bamford, author of Viva Vintage (Carroll & Brown) as clothing made between 1920 and 1970. Anything before 1920 is antique and anything after is retro. Although many people use vintage as a term to describe clothes that are not brand new. The popularity of vintage clothing is currently huge with large numbers of people owning at least a few items of vintage clothing and some people only ever wearing vintage clothes. Celebrities have fueled the popularity of vintage by wearing vintage designer clothes like Julia Roberts in her Vintage Valentino gown, worn for the Oscars in 2001. In the High Street Oasis and Next have also created there own vintage inspired clothing with similar styles and colors as clothing from various different eras of fashion.

The popularity of vintage clothing is probably due to three factors. The individuality of vintage pieces is a real attraction to many people. The range of clothing on the high street almost always follows the seasons trends. You are much less likely to see someone wearing the same or a similar outfit if you wear vintage clothing. Many will use one key piece of vintage clothing or an accessory to give an outfit bought on the high street an individual twist. Vintage clothing has also proved popular as many love the beautiful , delicate and detailed ladylike styles that can be found when buying vintage clothing. Many vintage clothes lovers have a keen interest in the history of fashion and finding vintage clothing is an interesting hobby.

Key looks such as 1940’s Dior New Look frequently inspire designer and high street main stream collections and those who wear vintage clothing have the benefit of wearing the ‘real thing’. Finally the beauty of vintage clothing is often in the quality of the garment. The vintage clothing that has stood the test of time and has managed to remain in a reasonable and wearable condition will usually be of a superior quality to many clothes mass produced in the present day. Clothing made before 1960 is probably handmade and quality natural materials such as silk and wool were used as man made and synthetic materials were not available. Styles and trends of clothing did not change as frequently as it does today so clothes were made to last.

Buying vintage clothes can be a time consuming business. Finding the right item takes time. There are many shops specializing in vintage clothes, charity shops and flea markets are also good hunting grounds. The internet provides an excellent resource for finding vintage clothes. eBay is treasure trove for vintage clothes and you can often get a real bargain if you look hard enough. There are also many online vintage shops which make it easier to find the item you are looking for but are likely to charge a bit more for the privilege.

A word of warning, there are some key pitfalls to watch out for when buying vintage clothing. Do not automatically trust the sellers description of the item. Check for indicators of the age of the items such as metal zippers and buttons instead of plastic on pre-1950’s clothes, any clothing with a care instruction label will be post 1970’s. When buying designer vintage you will need to do your research to ensure that the item you are purchasing is genuine. It also important to consider the quality of any vintage clothing that you would like to buy. When buying online you will not be able to assess the quality so should ask key questions to make sure you are happy with your buy. Due to the very nature of vintage clothing, it will be in varying conditions. Wear and tear can range from the easily solved tear along a seam or small moth hole to less desirable underarm perspiration stains.

Finally sizing can present a problem when buying vintage clothes. Sizes have changed quite a lot over the years and a size 12 item from the 1950’s may be the equivalent of a side 6 or 8 now. It is also possible that clothing can have shrunk in the wash making it even smaller than expected. If unable to try the item on use a tape measure to measure yourself and ask the seller to do the same with the clothes.

When you manage to find the beautiful vintage item that you really love, look after it well. Check the type of material and find out how it should be cleaned. If in doubt take it to a professional dry cleaner. Store carefully using acid free tissue paper for very delicate items and moth balls/ cedar wood for wool.

This article was written by Ceri Heathcote for Designerhighstreet.com For all the latest fashions including party cocktail dress and ladies evening dress

They say a picture is worth a thousand words. So imagine this…

A beautifully framed picture of a sports car: you’re in the passenger seat, enjoying the ride.

No. That’s too limited. Let’s go for broke. Visualize yourself as the driver in this sports car picture. You are definitely behind the wheels, confidently cruising down the highway. Can you see it? Do you have in your mind’s eye an exotic sports car picture? Moreover, to be even more specific, make it the picture of a fast sports car speeding down the highway.

And while you’re having this vision, why not extend your imagination a little further. Close your eyes. There you are. You can see the sports car picture. So you’re looking at the picture of a Ferrari. Let’s say Ferrari F430 Spider. No?

Well, what sports car picture do you want to visualize yourself driving? What photo do you want to put in this picture of the sports car?

Lamborghini picture? Not to your taste? How about the Jaguar XK8 Convertible? Or why not a picture of the Chevrolet Corvette Convertible? Perhaps you’d like something more classic, like the Austin or the Lotus.

But for the moment, let’s just settle and agree on the picture of the Ferrari. You can change your mind later, at any time you want. After all, this is your visualization. Put any picture of fast sports car you want in your dream.

Now, moving on to selecting the color in the picture of the sports car. We’ll make it red. Of course, with your imagination you can make it any color you want–perhaps your favorite color.

So there’s your complete visualization picture: You, behind the wheels of your own luxury sports car, breezing along a long stretch of almost deserted highway. Ah, what a beauty this car is. The driving pleasure. The power. The freedom. And oh, what a great feeling–the contentment as the cool wind kisses your face while you lose yourself in this experience of driving the sports car of your dreams.

But wait. Look who just pulled up alongside you. Me. You didn’t know I was sharing this vision with you, did you? And I’m driving my new, red Ferrari F430 Spider.

In my sports car picture fantasy, my car was in my favorite color–purple, but it wasn’t immediately available in that color (and it would be too much of a long wait) so I accepted the red, my second choice.

Oh, and I see you decided on a different car and color for yourself. No problem. It is, after all, your visualization. And you do look good behind the wheels of your yellow Ford Mustang GT Convertible. Wow, when you dream, you really do dream big. But then, that’s as it should be. You do deserve it. And it sure suits you–you and your Ford Mustang GT.

This is one magnificent sport car picture, isn’t it?

Copyright © 2006. All rights reserved.

About the Author

Douglas Hutchinson believes in visualization and dreaming big. For more on sports cars visit [http://www.bigboyssportscars.com] and for sports car pictures go to http://www.allpicturesofsportscars.com.

Buying a Classic Car requires thought, research and some planning. Classic cars are usually bought by enthusiasts to use and enjoy. It is not easy to make a profit from buying and selling classic cars.

Make a project plan and do your best to stick to it

You may see a tempting classic car restoration project listed in a newspaper or classic car magazine or on the Internet that may only be one or two thousand to buy and could be worth ten times as much once it is restored.

Practically though, have you the skills to carry out the restoration of the chassis, engine, interior, and the exterior ? If you need to find a specialist company to undertake some or all the work your ten times buy price may just come down to zero or very little profit indeed. Indeed in many cases the cost of restoration when added together will exceed the market value of the car. If you plan to keep the car and enjoy using it then this is perhaps an acceptable price to pay but do not expect to be able to sell the car at a profit particularly in today’s “credit crunch” economy.

Before you start looking – do you have enough storage space ? Do you have enough working area (remember once stripped down, the bits can take up an awful lot of space). No old car likes to be kept out in the open, not even with a plastic sheet to protect it from the rain, frost and snow and even the worst masochist won’t like working out in the open when it is blowing a gale! Lying on a cold concrete garage floor is bad enough but working outside in all elements usually puts a restoration project on hold permanently ! 

Where to look for your classic car.

Look in the your local newspaper, classic car magazines, the Internet or even just take a stroll down your street. There is no shortage of old cars to buy. But what if you are looking for something special? Well, let’s face it, these days the easiest place to look is on the Internet.

Go to Classic Lots (link below) and you will find thousands of classic cars from a rusty Mini for £100 to a Ferrari for £500,000. This excellent site also includes all the classic cars available on Ebay.

Once you have identified the car that you want, read between the lines and look at the background of the pictures.You can learn a lot from what is not said as well as the way a description is written.

I am always cautious when it says “selling it for a friend” and yet there is no contact number for the friend so you can make personal contact. When the subject of mileage is omitted from the specification box and the description… why?

Keeping in touch with reality is essential. IF IN DOUBT – CHECK IT OUT!!!! Answer those niggling questions. In the pictures you can see what looks like oil on the ground. Is it from the car you are buying? Is that mud or rust?

Ask yourself four questions. Why do I want the car? How much can I really afford? How far do I want to travel to view or collect it? and then the most important question of all… Do I really know enough about these cars to commit X thousands of pounds on a piece of pretty (or perhaps rusty metal)?

So, buying a classic car on an online auction? Well, I would advise you to adopt the following rules before commencing such an undertaking, and before you make a bid !

Remember if you are the highest bidder (assuming if there is a reserve that it has been met ) and you win the auction then you have entered a legal contract to buy that vehicle (providing the seller has described the vehicle correctly).

Do not expect to go to collect the car and having viewed it to be able to haggle over the price or to walk away. Buyer beware, and if at all possible always view the car in person before you place your bids. If do not feel confident in being able to asses the condition of your prospective purchase take along someone who has the skills to give you an honest opinion of the condition of the vehicle. You may also wish to consider using the AA or RAC who both provide professional pre-purchase inspections – if the seller seems reluctant to allow this inspection walk away !

Viewing the car before bidding

If you have decided to go and see the car then arrange a viewing and if for any reason you can’t make it, let the seller know, it’s only courteous not to waste their time just as you don’t want them wasting your time.

Things to take: a jack, perhaps some axle stands for safety, a torch, gloves and at the very least, a list of points you want to look at.

When you get there take a quick look around. Has the car been kept outside or has it been garaged, this can give you a good indication of the condition you can expect of the body and or chassis. Are there other rotting hulks just lying around, maybe the seller just buys any old junk they can find and try selling it on, not much chance of the car you have come to see having had a service any time recently.

Take a walk around the car and look for the tell tale signs of sagging which could indicate suspension problems or perhaps chassis problems. Do the doors and panels line up correctly, another indication of chassis problems or perhaps the car has had a bump at some time. Is it even one car or was it once two? Any repairs? Have they been completed well or have the repairs been bodged? Do the tyres match? What condition are they in? Check for rot in the body or in fibre glass cars/panels, look for stress cracks. Check the areas which are most prone to rot ie. arches, sills, doors, boot and bonnet. There are many different types of panels that can be used to effect repairs on a car and because of this the quality of repairs can vary.

Check inside the car. Windows, front and rear screen, are any of them leaking? Is the headlining damaged or dirty? Lift the carpets where you can, check for water and any rot, maybe even holes in the floor? Check the floorpan and joints, don’t forget inside the boot, the floor and spare wheel area. If you are happy so far with the body etc. try the engine (you did check all around the engine compartment didn’t you?). Will the engine start from cold? If the engine is already warm perhaps the seller is trying to hide something, maybe cold starting problems, maybe he had to get a jump start or a tow just to get it going? Listen for any knocks, look for smoke. If you see blue smoke on startup that quickly clears it could mean the valves are tired and leaking oil into the combustion chambers. If the smoke does not clear that could indicate a very tired engine, something that will have to be added to the budget, not only for investigation but for the repairs.

Clouds of steam on startup could indicate a blown head gasket or even a cracked cylinder head. Remove the radiator cap and look for “goo”. It is cross contamination and a good giveaway of cylinder head problems. Black smoke, probably just an over rich mixture but could just as easily be a worn carburetter.

Knocking. Well, it could be for a number of reasons, light tapping on the top of the engine could be a worn camshaft or a small end on its way out. Knocking from underneath could be a big end bearing breathing its last. An expensive repair. A rumbling noise could be a main crank shaft bearing on its way out, yet another expensive repair. Check the various hydraulic fluids and water levels. Look for any stains around the compartment and on the engine. Does the radiator smell of anti-freeze? Is there any oil lying around? Not a good sign. Keep the engine running for a while, some problems won’t show up until the engine is warm. If the car is driveable, take it for a spin. How does it “feel” on the road, does it “pull” to the right or left? Is the clutch “spongy” or firm? Does braking throw the car into oncoming traffic? (eek!) Wiggle the steering wheel, any clunks? When you accelerate does the car lurch in any particular direction?

OK so far so good. Now, the car may be 20 or 30 years old so it is not going to have all original parts. Brake shoes, clutch, spark plugs, points etc.. if they are the original parts, they are not going to be working very well by now! But seriously, if you are looking at an older car, does it have any of the original panels? Is the interior original? These points can add value to the car but the seller may try to pass off parts which were made last year in China as “original parts”.

Check the paper work. Does it have all of the required paperwork with it? Check the logbook, a very good place to start and don’t be fobbed of with “We have just moved house and can’t find it at the moment, I will post it on to you..”. Never buy a vehicle without a logbook unless you know exactly what you are doing. It is also useful to have any old MOT certificates and any receipts are good as well.  

Valuing classic cars.

How much to pay? Well, the actual value of a classic car will vary considerably. It depends on condition, make, model, year and of course, what is it worth to you? Just how much would you pay to have that special car sitting on your drive at home?

Be realistic! Just because you can isn’t a good enough reason to buy a chassis of a 1926 Rolls Royce if you have no idea where to get the rest of the car and no idea of what to do with the parts if you can get them. Providing you followed the advice above on checking the car over, you should have a good idea of whether you are bidding for a car you can drive away or one that will take months before it even has wheels.

If you read the magazines, talked to the owners club and browsed the Internet to get a good idea of what your aimed for car is selling for, then you should have a price in mind that you will pay for the car depending on its condition.

Most classic car insurance policies include an agreed value based on the market value of the car. At the end of the day, it is up to you and your budget. If you feel happy with what you have paid for your car then that is all that matters.

The basic rules for Internet Auctions.

Identify what you want – and have some idea how much you want to pay. Set a budget

only you know what you can afford to spend, or borrow. Use classic car magazine price guides and real adverts to see what your classic will cost to buy. Ideally hold back 10 percent to cover any unexpected problems. Calculate running costs by looking at mpg figures. Get insurance quotes: classic cars can be covered on cost-effective limited-mileage policies and are often surprisingly cheap to insure. Remember also that pre 1972 vehicles also have no road fund licence to pay. Talk to owners about how costly your classic will be to run.

Join the owners club. A huge resource of expertise can be found in owners clubs. Not only will they have some of the best looked-after cars but they have huge amounts of knowledge on the subject of buying and running your chosen classic. They often have cheap insurance and parts schemes, too.

Get an anorak ! No really – buy some books on your chosen classic, read magazines and become a classic-car bore. Research on the Internet and visit Classic Car Shows to talk to owners. You can never know too much.

Select a range of examples available… and do not let the cash burn a hole in your pocket. There are thousands of cars for sale every day so be patient, if it is not there today, it will be soon.

Check the sellers location – are you prepared to travel to inspect and then collect the car if you win the auction. Do you need to consider the cost of having your new pride and joy collected by a car transport service or could you hire a trailer and collect it yourself ?

Check out the seller. Read all the feedback for the last three months, negative feedback should ring alarm bells Ring him/her and get to know about your seller. Why is it being sold etc. Things like “Why are you selling the car?”, “Does it come with any spare parts?”, “How long have you had it?”, “Is there any rot?”, “Does it have any history?” MOT’s, receipts etc. can be helpful for the rebuild. If you know any specifics about the car you are enquiring about then ask any of the questions you feel you need answers for. It could save you a long drive and time away if you have the necessary information before you leave.

If a vehicle has less than 3 months MOT ask the seller if they would be willing to send the car for a fresh MOT – to correct an MOT failure could be expensive.

In the event of a car being sold as an MOT failure, ask the seller to specify the list of failures, then give your local garage a ring and ask them to give you a quote for the work that needs to be carried out. this will give you some idea of the costs involved in getting the vehicle through its MOT It will save you time and money in the long run, no point in bidding on a vehicle that is going to be to costly to put back on the road.

Keep copies of all emails sent and received between you and the seller. they will come in handy if a dispute or conflict arises over the description of the item or any promises the seller makes you.

Check if the seller is a private individual or a dealer – there are many people who buy junk from car auctions and then simply try to pass them off as their own vehicles for a quick profit.

If the seller is a trader passing themselves off as a private seller and they are willing to lie about their status what else are they willing to lie about!!

If the vehicle is being sold by a private seller, ask them how long they owned the vehicle for? is the logbook registered in their name and at their home address? if it is a genuine private sale, then the answers to the above questions should be yes!! if the answer is no to any of the above walk away.

A few examples of the excuses usually given by traders posing as private sellers for not having the vehicle registered in their name “I bought the car for wife/husband or family member and they don’t like it” “insurance to high” (people will usually always get an insurance quote before buying a car)”wife/husband did not like the car” “too big or too fast” or “they failed their driving test” “I bought the car as a stop gap”

ring any bells? I am sure you have heard at least one of the above and I have heard them all.

Remember it is a Legal Requirement to register a vehicle in your name regardless of how long you intend on keeping the car.

A reputable trader should and will disclose the fact that they are a trader, remember if you buy through the trade they may have certain obligations to rectify any problems with the car.

In the event that you have bought the car without prior inspection, before you go to collect the car, print out the item page and take it with you. If the seller has mis- described the item in anyway, you will have proof in your hands to argue your case.

If buying from a private seller, always meet the seller at their home address which should match the address the car is registered at. If there is a problem at least you will have an address to go back to. Do not agree to “meet on the Tesco car park as it will be easier than finding my house “

When you go to collect the vehicle if you are unsure about the vehicle or the seller walk away. Never part with your hard earned money until you are satisfied.

Once you have handed your money over, you will not be able to get it back! If you have not viewed the car do not pay prior to collection, if you do you will have little choice but to take the car away or lose all your money.

What’s the worst that can happen if you walk away? the seller will give you negative feedback. its better to have one negative feedback than a car which is going to cause you lots of problems and cost you time and money. You can always argue your case with the online auction site and you may get the feedback comment removed.

As a winning bidder you have a legal obligation to complete the transaction,however the seller has a greater obligation to be honest about themselves and the item they are selling. If the seller has misdescribed the vehicle and you do not complete the transaction they are very unlikely to take legal action against you for not completing the deal. Remember however if you simply change your mind and walk away without good reason the seller may take steps to recover the money from you.

The basic rules apply even if you are buying from a trader or private seller if something sounds to good to be true then it usually is !!!

I hope that you have found this guide helpful and that using this advice when purchasing a classic car online will help you to avoid the pitfalls and hopefully you will end up with a classic car to use and enjoy over the coming years.

Andrew Lack – A Director of the Lancashire Classic Car Company Brook Classics. I have been buying and selling Classic Cars via Internet Auctions for over ten years so am well qualified to give advice in this field.
http://www.brook-classics.co.uk
http://www.classic-lots.co.uk

A rewarding way to relax is to do sports. You will not only exercise, you will also rejuvenate your body and mind. Snow skiing is a type of sport that id done during the winter. It is normally done on the slopes of mountains. A pair of poles and skis are the basic equipment that are required. The skis used in this day are made of plastic, polyurethane foam and other types of materials.

There are special boots that are used that are attached to the skis using bindings. Each pole has a wrist wrap on top and a sharp tip at the bottom. There is a circular ring to prevent the pole from sinking into the sand. You must wear a helmet before beginning to ski. You need a pair of goggles for your eyes and warm clothing.

Snow skiing is of different types. There is the down hill type, the cross country type, the water type and others. You can decide to go for a holiday and experience the thrill of skiing. There are high class resorts to stay in. Family packages come with a discount. Thus, you can be able to enjoy yourself at pocket friendly prices.

Snow skiing offers a lot of adventure for everyone. There are different types of slopes to suit different skiers. This sport improves the circulatory system of the body thus improving alertness and concentration. It is important to be well trained before being practically involved in the sport. This is necessary to avoid accidents that can lead to serious injuries. Some types can be permanently damaging.

Peter Gitundu Creates Interesting And Thought Provoking Content on Skiing. For More Information, Read More Of His Articles Here MOUNTAIN SKIING If You Enjoyed This Article, Make Sure You SUBSCRIBE TO MY RSS FEED!

Abstract

This article introduces the educational solutions module of the world’s most recent personal and professional problem solving site, describing competitive offerings, the customer profile, problem-oriented solutions, target markets, product offerings, and usability features. It concludes that the module is a major contribution to the information superhighway.

Introduction

The aim of this article is to introduce to the world the educational solutions module of the world’s most recent personal and professional problem solving site. The article is addressed to those readers who may have an educational problem bogging them and who may therefore be looking for a way out of their predicament. The reader may be a parent, child, or student.

It is a common fact of life that we all have problems and that we are often frustrated or we tend to lash out because of our inability to find accessible and reliable information about our problems. This specialist site fills this need – as our pragmatic friend for solving our educational problems.

To be of the greatest use to people a problem solving site must combine pragmatic discussions of their personal or professional problem with merchant products that provide more detailed information. Typically, the web site will provide free information in the form of news, articles, and advice, which direct the visitor on what to do to solve her problems. Complementing this, the web site will also provide merchant products which discuss in detail how the visitor can go about resolving her problem. This means that the most effective, visitor-oriented problem-solving site will be an information-packed commercial site – and so is the world’s most recent personal and professional problem solving site and its specialist sites.

The approach that we have adopted below is to describe competitive offerings, the customer profile, problem-oriented solutions, target markets, product offerings, and usability features.

Competitive Offerings

The following are the top educational sites on the Internet, along with their offerings.

US Department of Education. It defines the US education policy and provides information on financial aid, educational research and statistics, grants and contracts, and teaching and learning resources.

Educational Testing Service. It provides a range of test resources.

FunBrain.com. It provides educational games for K-8 kids.

PrimaryGames.com. It provides fun learning tools and games for kids.

GEM. It provides educational resources such as lesson plans and other teaching and learning resources.

Education World. It provides advice on lesson plans, professional development, and technology integration.

NASA Education Enterprise. It provides educational materials and information relating to space exploration.

Spartacus Educational. It is a British online encyclopedia that focuses on historical topics.

Department for Education and Skills. It is a UK government department site that offers information and advice on various educational and skills topics.

Times Educational Supplement. It offers teaching news, teaching & educational resources, and active forums to help UK teachers.

All these sites are useful in the domains that they cover. Their main limitations are as follows:

1. They tend to cover only a very narrow segment of the educational market.

2. They do not take as their starting point the daily educational needs of the typical family.

3. They lack a problem focus; i.e., they do not formulate the typical learning and educational problems that pupils, students, and parents face on a daily basis.

4. As a result of the preceding point, the solutions offered are not as incisive (i.e. as problem-centred) as they could be.

5. They do not offer merchant products that deepen the visitor’s understanding of her problem and of the consequent solutions.

The educational solutions module of the world’s most recent personal and professional problem solving site addresses these problems by targeting a multiplicity of market segments, adopting a customer profile that fits the typical education-pursuing family, considering the specific needs or problems that this family may face, offering incisive (problem-centred) solutions to the various problems, and offering a range of merchant products that deepen the visitor’s appreciation of her problems and of the solutions that are applicable to them.

Customer Profile

The customer profile or target visitor characteristics of the educational solutions module is the same as for all specialist sites of the world’s most recent personal and professional problem solving site. The site has been designed to meet the needs of visitors who have an educational problem bogging them. It is designed for both males and females, even though it is often convenient to refer to just one sex when writing.

This visitor uses search engines to research information about her personal or professional problem, with the intention of finding solutions to it. The visitor is serious about solving her problem and is therefore willing to buy products that help her to achieve her mission, provided that she can find reliable and honest information about relevant products so that she can make an informed decision about which ones to acquire. This information will help her to apply her finances economically, and hence avoid wasting money.

The visitor will want a money-back guarantee so that if a product does not live up to expectations or if she were misled into buying a product she can get a refund. Such a guarantee absolves her of purchase risks.

The visitor is intelligent (without necessarily being a genius), educated (without necessarily being a PhD), computer literate (without necessarily being a computer guru), and money-minded (without necessarily being a freebie hunter or an unemployed person). This of course does not mean that freebie hunters or unemployed persons cannot gain a thing from the site. To the contrary, there is a great deal of free information on the site. Just that it is hard to see how anyone can gain the full benefits of the site without buying products.

The visitor wants high quality information products (usually in digital form) and wants to pay the cheapest price for these (without paying so much emphasis on price that she compromises quality). The visitor also wants free bonus offers that are attached to the purchased goods.

The visitor is self-reliant and can cope on her own by reading, digesting, and applying advice about her problem until she solves it or discovers that she needs help from a professional, at which point her acquired knowledge will help her to reduce her consulting fees. As a result of the knowledge gained, the visitor will be able to assess consultants in order to avoid incompetent or fraudulent ones.

Problem-Centred Solutions

Our free solutions are organised in the form of pragmatic articles that are written by top experts. Each article addresses a specific daily problem, but does not go into detail. It explains the problem and tells the visitor what she must do to solve her problem. However, it does not tell the visitor how she must solve it – this is too much for an article. To find out about the how, the visitor must buy a product (usually an e-book or e-book set) that goes into greater depth.

The set of educational articles that we have chosen, to provide initial solution to a visitor’s problem are as follows:

Signs of a Gifted Child – Informs parents on how to identify whether or not their children are gifted.

Essential Parenting Lessons for Enriching Your Child’s Education – Teaches parents how to enhance their child’s education.

Using Positive Affirmations to Be a Better Student – Teaches students how to use positive affirmations to improve their performance.

They Are Just Afraid of Writing – Teaches writing skills to students

How Can Parents Encourage Their Children to Read? – Shows parents how they can improve their children’s reading skills.

Test Preparation Tutoring – Discusses the topic of tutoring students to prepare for tests or exams.

Test Taking Strategies – Discusses various strategies for taking and passing tests or exams

Playing and Winning the Scholarship Game – Describes how to win scholarships.

How to Get a Scholarship to a UK University – Describes how to win scholarships to a UK university.

Saving Money for College – Instructs students on how they can save money in preparation for college.

Student Loans: When Your Educational Dreams Can’t Compete with the Cost – Explains to students the benefits of a student loan.

Education Loans Can Fund a Higher Degree to Boost Your Career – Also explains to students the benefits of a student loan.

The Secret to US Department of Education Loans – Teaches students how to get a US DoE loan to finance their higher education.

Student Loan Consolidation – Save Money, Pay Less, Spend More – Explains to graduates how to make use of loan consolidation to reduce their student loan repayments.

Higher Education: Finding the Right College for You – Explains to students how to find the right college or university for their higher education studies.

Mobile Learning – An Alternative Worth Considering – Explains the concept of mobile learning and its place in education.

Online Degrees – Is Online Education Right for You? – Analyses the merits of online learning as compared to traditional learning.

An Online College Education Overview – Reviews the whole concept of online learning.

Finding the Right Quotation for Your Paper or Speech Online – Shows writers and speakers how to find the right quotation to use in their writings or speeches.

Collaboration: An Important Leadership Development Skill – Explores the useful concept of collaboration and its role in leadership development.

At the end of each article is a list of merchant products that supplement the article’s content. A link is also included for accessing the educational product catalogue.

Target Markets and Product Offerings

Now let us turn to the target markets and their associated product offerings. We have positioned the segments to address the various needs of a visitor over a period of time, and at any given time a customer may belong to one or more of the market segments. There are three general classes of products offered: ClickBank products, Google products, and eBay products. Google and eBay products are presented on each page of the site. ClickBank products are grouped into product categories that match the target markets. These categories and their markets are as follows.

Children and Parenting. This consists of visitors who want parenting solutions for improving their children’s upbringing. Their needs are met through the Children and Parenting section of the educational product catalogue.

Difficult Admissions. This consists of visitors who want to learn how to get admission into top universities. Their needs are met through the Difficult Admissions section of the educational product catalogue.

Esoteric Needs. This consists of visitors with unusual needs. Their needs are met through the Esoteric Needs section of the educational product catalogue.

Financial Aid. This consists of visitors looking for scholarships, grants, or loans. Their needs are met through the Financial Aid section of the educational product catalogue.

Leadership Skills. This consists of visitors looking to develop their leadership skills. Their needs are met through the Leadership Skills section of the educational product catalogue.

Learning. This consists of visitors who want to improve their learning ability. Their needs are met through the Learning section of the educational product catalogue.

Mental Speed. This consists of visitors who want to explode their mental speed. Their needs are met through the Mental Speed section of the educational product catalogue.

Positive Affirmations. This consists of visitors who want to transform their negative dispositions into a positive mindset in order to improve their performance. Their needs are met through the Positive Affirmations section of the educational product catalogue.

Speaking. This consists of visitors looking to improve their speaking skills. Their needs are met through the Speaking section of the educational product catalogue.

Tests and Exams. This consists of visitors looking to master exam technique. Their needs are met through the Tests and Exams section of the educational product catalogue.

Writing. This consists of visitors looking to improve their writing skills. Their needs are met through the Writing section of the educational product catalogue.

Usability Considerations

Usability has been enhanced to make it easy for the visitor to find solutions to her problem, by following these steps:

1. The first thing the visitor sees are a set of articles whose titles represent the specific problem area they address. The articles are accessed from the Educational Problem Solving menu of the navigation bar to the left of the screen or from the Educational Problem Solving main page. By scanning these articles the visitor can identify whether or not her problem is covered. If not the visitor can check the educational product catalogue through the Product Catalogues menu of the same navigation bar, to see whether a product exists that answers her query. If she finds nothing she knows that her problem is not addressed. She can proceed to the Related Sites pages, which are accessible from the left navigation bar.

2. If the visitor finds an article that addresses her problem then she can begin to explore that; at the end of the article she will find products that discuss her problem more deeply. She can also access the educational product catalogue through an article page.

Conclusion

This article has introduced the educational solutions module of the world’s most recent personal and professional problem solving site. The article has examined competitive offerings, the target customer profile, problem-oriented solutions, target markets, product offerings, and usability considerations. It concludes that the module is a major contribution to the information superhighway.

A A Agbormbai is the editor and webmaster of Personal and Professional Problem Solving – a web site that fills a vacuum on the Web. He has a PhD from Imperial College London and enjoys an interdisciplinary upbringing having worked or studied in aerospace engineering, information systems development, and management. The educational solutions module is one of many specialist sites of Personal and Professional Problem Solving.

Educational solutions module – [http://www.triplacc.com/educational/education.html]

Educational product catalogue – [http://www.triplacc.com/products/educational-pc.html]

World’s most recent personal and professional problem solving site – [http://www.triplacc.com/]

Decorating a childs room can be quite a stressful time and trying to keep to a budget can also be quite hard. You may also be slightly over whelmed by the massive choice of childrens furniture available online and from furniture stores.

The main tip to remember is to keep things simple. Some childrens furniture sets, childrens wardrobes, childrens beds can cost from a few hundred pounds to a few thousand pounds for a childrens room set. The key thing to remember is to shop around and make sure you find a great deal and stick to a budget.

A childrens wardrobe is probably the most versatile piece of furniture you can buy. If you can find a decent sized childrens wardrobe at a good price they will last a long time, and will provide a good storage space as your child grows. The only real decision you would have to make is whether a single or double childrens wardrobe is best for your childs room. Obviously if you do not have the room space to have a double childrens wardrobe a single wardrobe is perfect. A single wardrobe usually consists of either a hanging rail, a top shelf and a storage draw at the bottom of the wardrobe. Or can be up to three shelves all the way up the height of the wardrobe, with a single draw at the bottom.

Trying to find a good childs bed is probably the hardest piece of furniture to get right. If you have a young child a cot bed is probably your best bet. A lot of childrens cot beds can be easily converted into a junior bed which when your child reaches that certain age, not only is this a good money saver but when you think about you are getting two beds for the price of one.

There are also many different types of beds available for slightly older children. There are animated beds such as car shaped beds brightly decorated to appeal to toddlers. Bunk beds are a great idea for children sharing a bedroom and it also saves tremendously on space. Another great feature of a childrens bunk bed is you choose a single bunk bed they come with a desk underneath which not only saves of space but some come with extra storage as well helping to keep you childs room tidy.

Another piece of childrens furniture to consider is a desk. As your child gets older whether they like it or not they will get home work so having a desk or a childrens table and chair set is a great idea for a childs bedroom. Enabling them to go somewhere quite to colour, play or do homework.

For younger children and one of the main pieces of childrens furniture in a room sets is a chest of draws with a baby changing facility located at the top, which is a removable top part of the chest of draws doubling up as a baby changer.

There are many different online stores that supply childrens bedroom furniture at some great prices. It can take time to plan and stick to a budget to find the best prices for that perfect piece of childrens furniture for your kids room.

We hope you have found this childrens furniture article useful. There are many different styles of childrens wardobes available, so we hope this has helped you to make a decision.

Have you heard of the waterless cooking method? It is a relatively new method of cooking that has many advantages. In the past, a lot of household cooking has involved cooking food with water. When cooked in water, however, a lot of the food’s nutritional value, not to mention the flavor, is taken away. Waterless cooking allows you to cook food in it own juices, retaining all the vitamins and minerals as well as most of the original flavor. There is no need to add water to foods (especially vegetables) because the natural moisture in the food is released and the steam created helps the cooking process. The steam is circulated throughout the pot and falls back into the food allowing it to stay moist and juicy.

So what are the advantages to waterless cooking? First of all, it is an easy way to cook. Many times you can use a one-pan cooking method so that all the food (meat, veggies and potatoes) is cooked together. This also allows for easier clean up with only one pan to wash up. And the new waterless cookware, with its superior heat distribution, tends to have less chance of food burning or sticking.

Waterless cooking also tends to cook food a lot faster. With the new waterless cookware available now the heat is evenly distributed along the bottom of the pot or pan. Because of this, there are no ‘hot-spots’ that may tend to burn your food. The lid of the pot forms a seal, which locks in the heat (as well as the moisture) so the cooking time is decreased.

As mentioned, waterless cooking is a healthy way to cook. None of the nutrients are lost during cooking, and you don’t need to add oil to stop the food from sticking to the pan, which also makes it healthier. The natural color and texture of the food is also retained which makes the food more appealing. Foods that are supposed to be crisp tend to keep their crunchy texture as well.

The features of waterless cookware that allow this cooking method to work include a flat bottom on the pots and pans which allow the most efficient means of heat transfer. The flat bottom connects with your stove element better, whether it be the coils of an electric stove or a gas unit, so that the heat transfer is more efficient. The cookware also has an iron core and an aluminum or copper base plate built into it that helps to retain a continuous, constant cooking temperature even after the heating element has been turned off.

Waterless cookware is typically made of high-grade stainless steel, which is better than other traditional pans in a couple of different ways. The stainless steel does not allow the taste of the metal to transfer to your food, as may be the case with aluminum or Teflon-coated cookware. Some companies use surgical stainless steel, which is the highest grade you can get for a real quality product. The stainless steel is easy to clean, durable (enabling it to last an extremely long time) and it allows you to keep your cookware sterilized.

One of the main features of waterless cookware is the special lid that keeps the natural moisture in the food from escaping. The lid forms a seal with the pot and lets the natural juices form into steam so the food cooks in its own natural juices, retaining all the nutrients and original flavors. There is a steam valve that whistles and tells you when you should turn off the heat (once the juices have created sufficient steam). In this way you save energy when cooking and the food is always cooked at a constant temperature.

Although it is referred to as waterless cooking, one thing you should do before cooking with this method is to rinse your food in water and then drain it before cooking. This ensures there will be enough water clinging to the food to create enough steam, mixed with foods natural juices, to cook it properly.

Cooking times with the waterless cooking method is generally a little less than traditional cooking times, depending on personal tastes for doneness. You should always cook your food at medium to low temperatures because the special waterless cookware construction allows the unit to conduct heat in the most efficient manner. You must also resist the urge to lift the lid during the cooking process as this will lengthen the cooking time and may even allow the food to dry out when the steam escapes.

The steam valve will tell you when you should turn off your stove element-when the correct temperature has been reached to allow the food to cook itself. When the steam valve whistles, turn off your stove, but do not lift the lid until the specified cooking time has elapsed-then you can open the lid and serve out your hot food. As a tip, put warm water into the unit after the food has been removed and let it sit while you eat so clean-up will be a snap afterwards.

Most recipes can be adapted (with a few alterations) to using the waterless cooking method as well. You will discover that old favorites will taste better and new recipes will be simple to master. The waterless cooking method is a new and healthier way to cook. It is more energy efficient, allows the food to retain its own juices, texture and color, and is an easy way to cook.

For more cooking articles, recipes, and cookware guides please visit my website at http://www.potsandpanscity.com/blog

Better tennis technique and strokes can make the difference between being an average player and a great player. The keys to improve your tennis technique begin with understanding the fundamentals of world class tennis strokes.

There is not much difference between a 4.0 player than a 4.5 player, other than the 4.5 player usually has better tennis technique. Tennis technique can be described as the way a person swings or uses their body to hit the shot. The way to improve tennis technique is by having a solid understanding of the fundamentals of the technique. This will allow a player to add the proper technique into his or her repertoire.

Roger Federer’s Forehand is an example of a great shot. And when you watch Federer’s Forehand on TV, it’s astounding how he is able to create winner after winner with his forehand. This is due to none other than having proper and efficient tennis technique. So what do average players have to do to improve tennis technique?

First, watch the technique of the pros, like Rafael Nadal, Roger Federer, Andy Roddick and Maria Sharapova. Watch some slow motion videos of them playing tennis. Watch how Nadal’s forehand shapes into the powerful bomb at contact. Watch Maria Sharapova’s forehand and backhand and see how explosive and smooth it is.

Tennis Technique is one of the most important areas for any player wanting to improve. Note that all great players have proper technique and its no longer a mystery why they can produce the excellent shots they hit. So if you want to play better tennis, focus on developing tennis strokes that do not break down under pressure. Proficient tennis technique means having a stroke that is biomechanically efficient, adaptable to various conditions and explosive.

Proper forehand and backhand tennis strokes is a commonality shared by all high level players. At the pro level, most pros have flawless technique, and this allows them to hit great shots time and time again. For the recreational tennis player, they will need to spend time working on developing proper tennis technique. This may mean working on the fundamentals first and then solidifying them. With quality practice and hard work, a tennis player can be on the path to improving tennis strokes.

There are 3 areas of tennis technique and tactics to use that will allow a player to improve their tennis game:

First, positioning and preparation is vital. This is true for every stroke in tennis. On the groundstrokes, the forehand and backhand are the main areas to focus on. The forehand for example, should be initiated with a full body turn, rather than a backswing. On the backhand, the same principles apply. A backhand is not just a stroke but a dance routine in which you need to do the Twist. The backhand requires trunk mobility and if executed correctly, the ball comes off your tennis racket properly with the right pace.

The tennis technique on the forehand and backhand doesn’t require great strength, just proper tennis technique that will provide the good results on every shot. Mastering the key elements of preparation on the groundstrokes will allow you to hit much better shots on a consistent basis which will make your opponent in trouble.

The second part of tennis technique is critical to reach a higher level of play. It’s important to utilize your whole body to hit every shot rather than just the arm. In order to develop a true weapon, learning to incorporate the entire body into every shot will maximize the power of every hit. Tennis is unlike the sports of squash or badminton. The entire body must be incorporated into the tennis stroke, and any excessive wrist flick will lose you the game.

Position and balance together with the correct tennis technique is key, as you learn the techniques of the game you can introduce new tactics. I like to follow a key rule, the start of the rule is important. This is to “return the ball in the court” and focus on making fewer unforced errors and then that’s your opponents problem. Eventually you can become smarter with more advanced technique and tactics.

The third area of tennis technique involves the tennis tactics. Tennis tactics are a essential part of the game of tennis. I like to think about tennis strategy as if I were a chess player. A good tennis tactic is to constantly make your opponent guessing and off balance, so he won’t know your next shot. This will keep your opponent off balance. Tennis tactics involve how will you play the next shot. Tactics such as where do you want your next shot to be in relation to where your opponent is on the court, are examples of what it will take to win the tennis match.

Watch Nadal or Roger Federer, they do not run across the court chasing each ball without a set purpose and without a sound understanding of tennis tactics. Their technique is flawless because they run the shot selection. This is also because they do the basics excellently which is something that players at all levels should strive to do.

With lots of purposeful practice on these areas of your game, attaining the proper strokes are about quality practice and repetition. Only perfect practice makes perfect, so be certain to practice with one hundred percent intensity on each and every session. By doing so, you will be practicing the correct methods and eventually removing your old habits on the court.

So get started on the right path to play from day one. Always make sure to practice with full intensity permitting you to obtain the correct techniques sooner and rid yourself of the incorrect methods. This applies to all aspects of the game.

Learning the right technique from a certified coach will be beneficial for your tennis game, as you will improve quicker and much easier without the same trial and error.

Coach Ed is a former nationally ranked player and coach. More instruction and tips are available at Optimum Tennis

Click here to learn how to improve your Tennis Technique

So, you think it is time for a career change? Follow our nine step career change plan and you’ll be well on the way to a more enriching life!

Many people are unhappy in their jobs, but you have made the big decision to change your career. So let’s examine some of the reasons you might have decided that a career change is for you.

Perhaps you are looking for a career with a higher salary? Or looking for a career that allows for a better work life balance? You might have become bored with your current responsibilities, and be looking for a more exciting career? Perhaps a career with more travel? Or more opportunities to make a difference? Or you wish to combine your career with broader interests you have in life? Make sure, however, that it is a career change you are seeking, and not just a different employer in the same career.

Whatever the reason, you have made the biggest step of all, which is to decide to make your career change a reality!

So now what? Let’s look at a nine point career change action plan for how you might attack your career change!

1) Choosing your new career

Assuming that you would like to use your career change, at least partly, to increase the enjoyment you get from the time you spend working, the first thing to do is to assess what you actually like doing!

2) Skills and experience for your career change

So now you know what you want to get out of your career change. Now you must assess whether you have the right skills and experience to get into your new career.

3) Training for your new career

If completing a career change we easy, all of us would be in our dream careers right now! So what is stopping us? Perhaps it is the additional skills which we need to build to be credible in our new career. Don’t think that training, however, is restricted to job-related or academic courses. You can get the skills and experience you need for your career change in many other ways!

4) Accepting a pay cut for your career change

Perhaps the main reason for your career change is to earn more money? If so, then that’s great, but it’s always wise to get as much information on your new career to ensure that you will actually earn more money doing it. If, however, your career change is not driven by wanting to achieve more money, you may need to accept a pay cut.

5) Financing your career change

Completing your career change may require a spell without paid employment. As well as tightening your belt, you should also do a thorough review of your financial position, including loans, mortgages and credit cards. By switching credit cards, you may find you can save money and get other benefits!

6) Relocating

Perhaps your main reason for your career change is to relocate to an area with a lower cost of living, or better schooling or a better climate. Even if it isn’t, your career change might require a relocation – you won’t find many opportunities to be a ski instructor in San Diego, for example!

7) Changing career without changing employer

Before you assume that you will need to leave your current employer to achieve your career change, have a look around and see if your career change goals can be satisfied where you are currently working.

Finding a new employer

There are a number of ways to find an employer which every job searcher knows – classified adverts, internet job-boards, employer directories etc. Many jobs, however, are never listed in classified adverts and on job-boards because they are filled as soon as they are announced!

To make sure that you are in with a chance, you must develop a strong network in the career you wish to change to.

9) Refreshing your job-hunting skills

The chances are, if you’ve been in your current position for a while, that your job-hunting skills could be quite rusty! So take the opportunity to brush up on these skills – you might only get one chance to make your career change successful!

10) Staying flexible to achieve your career change dreams

Finally, now that you’ve made the biggest step and chosen to pursue a career change, don’t rush it! It may take a month or even a year to work out exactly what you want from your career change and to develop the skills, experience and network to get you into the right place within that career. Don’t settle for something which is ‘almost right’ or you’ll be going through the whole career change process again!

Jonathan Lewis is the founder and CEO of Careerfriend, a company committed to helping people succeed in their dream careers. His extensive experience of attracting, recruiting, retaining and developing exceptional people in management consulting and investment banking allows him to offer clear, actionable advice which has a great impact on people either looking for new jobs or looking to succeed further in their existing jobs.

The Careerfriend website (http://www.careerfriend.com) contains free career advice articles to help people succeed in securing dream careers, from career and employer selection, through resume and cover letter writing, to interviewing, salary negotiation and ongoing career development.

Jonathan was educated at Cambridge University, UK and has advised major national and international corporations, both in the public and private sectors, on issues of corporate strategy, corporate organization, labor relations, personnel development.

Food

Dry food has been a recommended staple diet for cats by many experts for a number of years. It is an easy option to leave a bowl of dry food out constantly; something that cannot be done with tinned food. Unfortunately though, it’s not a natural food source and has been developed by humans using many additives and un-natural products. Cats, like humans, will eat until they fill themselves up. However, dry food has many more calories and carbohydrates than a natural food source, which leads to the cat taking in far more than necessary just to feel full-up. Many owners assume that their cat is just greedy, but in many cases it is not the quantity of food being eaten, it is the quality.

Naturally, cats are obligate carnivores; meaning they only feed on other animals. The cats prey however, are generally herbivorous and have various vegetable and plant matter in their guts. All of which, will be consumed by the cat. Domestic cats have been shown to have longer intestines than wild cats; proving they have evolved over hundreds of years to cope with more plant and vegetable matter (carbohydrates). Still, this is no excuse to turn a carnivore into an omnivore. Rather, supplementing the diet with small amounts of carbohydrates is acceptable.

Many consumers believe that dried food is actually better for cats. The manufacturers have implemented the belief that all these additives such as corn and grains are an important part of a cat’s diet, implying ‘the more the better’ approach. Although very small quantities of these may benefit the cat, too much will be detrimental to their health.

Kidney disease is one of, if not the biggest killer in cats. Kidney disease is usually a result of lack of water and unfortunately, cats have a very low thirst drive. Although they may drink when eating dry food, they will generally only take in half of the liquid necessary for their health. A cat’s prey item consists of around 75% water, canned and raw foods have a similar amount. Dry foods on the other hand usually have a maximum of 10% water content. It is obvious therefore, that canned or raw foods are an absolute must to maintain a healthy cat.

Cats need a high level of protein in their diet which must come from animals. Plant protein differs from meat protein, and should not be substituted. When protein is calculated in canned food, the moisture content must be subtracted from 100 and the protein percentage worked out from the result. For instance, a canned food with 8% protein and 75% water means that the true protein value should be worked out like so:

Non-Moisture Content = 25% so: 8 ÷ 25 x 100 = 32

Therefore: True Protein Value = 32% which is ideal.

The amino acid ‘taurine’ is also an essential part of a cat’s diet, and can only be found in meat products. It is recommended that a quantity of 2000mg/kg or 0.2% should be available in canned food. Other vitamins and minerals should also be included. Preservatives, colouring and added flavours are used more for the customers benefit rather than the cats. If it looks and smells nice to a human, there is a higher chance of them buying it.

There are very few foods on the market which actually have an ideal amount of everything included. Many diets have concentrated on having high a protein and moisture diet with low carbohydrates, but lack in having enough taurine or vitamin B. If this is the case, offering other canned foods on occasion that are better in these areas should be considered. This will also help stop the cat becoming addicted to any 1 food type. Inter-changing the various meats such as beef, chicken and fish will also benefit by offering varying amounts of vitamins, minerals and oils.

Buy quality, not quantity. Most cheap cat foods are cheap for a reason. Avoid buying canned foods that say ‘meat’, ‘by-products’, ‘bone meal’ or ‘animal digest’. Chemical preservatives such as ‘BHA’, ‘BHT’, ‘ethoxyquin’ and ‘propyl gallate’ have been seriously questioned as being detrimental to the health of cats, and should also be avoided. Canned foods are a must for adding much needed calcium into the diet, which is essential for building healthy bones and teeth.

High energy food has been designed for cats with high energy levels. This food will not benefit a cat which sits around all day, in fact in will make the situation worse. High energy foods will not make a less active cat become energetic.

There is a common misconception that canned food is bad for your cat’s teeth, and dry food is good. Unfortunately neither statement is completely true. Neither food types are actually good for the health of teeth. Dry food is hard and crunchy, completely the opposite of what a cat’s teeth are designed to do, which is tear away at meat. I recommend you brush and rinse your cat’s teeth on a regular occasion.

There are two methods to feeding a cat. The first is to leave a bowl of food out all the time. This is obviously done with dry food and not meat. Since we recommend feeding a diet of canned or raw meat, this method is not acceptable and you should opt for the second method. This is to have a feeding regime of 2 to 4 times per day. Feeding this way allows a more controlled amount of food being eaten. You need to decide how many times per day you will feed your cat. The more often the better, but if you are an owner which is out during the day several times a week, it may be better to opt for a twice a day routine. Alternatively, cat feeding dishes which are set on a timer can be purchased and are a good option if you only go out on occasions.

The total amount of canned food your cat should is listed below. It is important to divide this total amount of food up equally among all of its feeds. The chart below is appropriate to cats that are getting their appropriate amount of calorie intake per day, which is approximately 25 calories per pound in weight. This chart is for healthy adult cats weighing approximately 8-10lbs. Not overweight or obese cats.

Type / Age of Cat Weight of Canned Food

2 – 10 Years 200g

Geriatric (10 Years +) 160g

Neutered or Spayed 160g

Inactive or Indoor 160g

Treats

Treats are given to cats for different reasons depending on the owner. Surveys have shown that overweight humans are more likely to have overweight pets. They show that overweight people are unable to control their own weight properly due to lack of will power. They have the same lack of will power when their pets are ‘begging’ for treats.

Treats are often given because it is a way of making the pet feel more welcome. If the owner is out of the house all day, they often make up for it by giving treats. This is the easy way of doing things and totally unhealthy. Rather, making up for it by spending just 5 quality minutes with the pet is far more rewarding. You may decide to simply brush the cat, or you could play with it by throwing a small toy mouse or ball around. Either way, the cat will enjoy being with you more than it will eating a treat, and exercise will aid its health.

Some owners offer treats because they think the cat doesn’t eat enough dinner. The treats are designed and flavoured to be ‘irresistible’ to the cat, and they will eat it whether they are hungry or not. Treats should not be offered for this reason. Providing your cat looks healthy and is the appropriate weight, it will be feeding just fine. If your cat is a poor feeder, they should be tempted by other feeding methods, not with treats.

Higher Risk Cats

Neutered or Spayed

I would like to point out before anything, that the act of neutering or spaying your cat will not make it overweight. Rather, it is how you care for it afterwards that will affect its weight.

A neutered cat loses its desire to ‘roam’ like an ‘intact’ cat would do. They are not as inquisitive and generally get less exercise than intact cats. Because of this, their metabolism is slower than normal by around 20-25%. With a slower metabolism, comes a lower need for calories. A neutered or spayed cat should intake approximately 20% less calories.

Breed

Some breeds of cat are naturally slimmer than other breeds; such as the Siamese and Ornamental Short Hair. These breeds are far better at maintaining a good body condition than larger breeds. Pedigree cats are also generally fitter than non-pedigree individuals.

Age

Cats are most likely to become overweight from about 2 to 12 years of age. Younger cats have a much higher metabolism and are more energetic than older individuals. Older cats often eat far less, and it is more common for geriatric cats to become skinnier rather than heavier.

Indoor Cats

Indoor cats have many factors weighing them down. To start with, the most obvious factor is being indoors all the time. There is little stimulation inside, and they will not get the exercise that an outdoor cat will be able to. Many static toys that are offered to indoor cats become boring. They will soon lose interest in scratching posts and similar toys. Repetitive electronic toys can also become predictable and boring. The most enjoyable form of playing for the cat is to interact with the owner. Waving string around or rolling a small ball around will keep the cat amused for far longer.

Being inside all the time also means more contact with the owner is likely. This usually means more treats are given.

The temperature is an important factor too. An outdoor cat will use more energy and have a higher metabolism simply to maintain its body temperature. Cats living in centrally heated houses don’t have to use much energy to get their body temperature controlled.

Social Environment

This is an area where you just can’t win. There are advantages and disadvantages of having one cat or having multiple cats.

Only cats do not have the same competition for food that a multi-cat household may have. Therefore they may not be as eager to eat as much food and as quickly as a cat in competition with other cats will do. However, only cats are more likely to become bored and have less stimulation around them compared to a cat living with others. Cats have been known to take on habits like humans, such as eating when bored like an only cat may do. They may also eat more when they are stressed, like a cat living in a multi-cat household may do.

A household with more humans is far more likely to inflict extra weight onto a cat. It means more people offering treats, and more people to feed the cat dinner. It is common for many households to become confused as to whether or not the cat has been fed, and if in doubt they will feed it again.

Disabilities

This applies to humans and pets alike. Humans with physical disabilities are less likely to play and exercise their pets. The situation becomes worse if the cat is an indoor cat.

Disabled cats are often ‘over-protected’ by their owners. Most are automatically turned into indoor cats if they get a disability, and become an excuse for more treats to be offered. Most cats can still exercise and have their mind stimulated with various disabilities. In fact many cats with disabilities will deteriorate quicker if they are not exercised and the mind stimulated properly.

Neighbours

Do you have cat friendly neighbours? Do you know if your cat has gone into other people’s houses before? It is common for other cat lovers to feed a cat that has wondered into their house.

If you think this happens, place a tag onto the cat which is clearly visible and ask politely not to feed the cat. Some people will ignore this, thinking it will not do any harm. To get around this, state that you cat has ‘Special Dietary Needs’. They are more likely to pay attention when they think feeding them the wrong food could potentially harm them.

By Chris Jones
Director of Pet Club UK Ltd.
http://www.petclubuk.com

Modern-day automobiles are complex, as most auto manufacturers are using high technology to make the cars more durable. However, being machines, automobiles also encounter the usual problems related to breakdowns as well as normal wear and tear. Repairing automobiles can be very confusing and finding someone qualified to make the correct repairs is becoming even more difficult.

It’s a common proverb that “prevention is better than cure.” Similarly, the best way to avoid auto repair expenses is to be prepared and to amass knowledge about how your vehicle works and how to identify common car problems. It’s also important to know a good technician, the kinds of questions to ask, and your consumer rights. Choosing the right repair shop is the most difficult part, and the best way to solve this problem is by asking for recommendations from friends, family, and other people you trust.

One can make telephone enquiries for the best deal, and compare warranty policies on repairs. While choosing an auto technician, look for shops that display various certifications, like an Automotive Service Excellence seal. Certification ensures that the technicians are acquainted with the basic standards of knowledge and capabilities in desired technical segment.

Auto-repair charges can be expensive; therefore, it is imperative that the consumer be updated about the prevailing repair charges. Mostly, these charges vary from one repair shop to another, as some shops charge flat labor charges, while others charge on the basis of the actual time the technician worked on the repair. Many repair shops also charge for diagnostic time. However, if the technician recommends expensive or complicated repairs, it is advisable to get a second opinion. Although repair shops do not offer any “standard warranty” on repairs, it is important to understand what is covered under your warranty and get it in writing. Furthermore, check with the Federal Trade Commission or your state or local consumer protection agency for information about your warranty rights.

It is advisable to prevent common troubles like leaks and smoke, overheating problems, flat tires and the like with proper maintenance and care of your vehicle.

Auto Repair provides detailed information on Auto Repair, Auto Glass Repair, Online Auto Repair, Auto Body Repair and more. Auto Repair is affiliated with Discount Auto Parts.

To dine out and lose weight is not a trick played on you to increase business sales of whether it be fine dining restaurants or fast food joints. The concept is even a contradiction in itself because who could ever lose weight when confronted with multitudes of mouth watering choices, ridden with calories. On the other hand, it can really be done! Impossible is a word becoming less popular these days since almost anything is assumed as achievable when you know how to play by the rules.

Never eat out when you are starved. Curb your hunger with a gratifying snack such as celery stuffed with cottage cheese or you can also just down a glass of tomato juice. You can therefore moderate the amount of food you’ll be ordering since you have contained your appetite.

Try to order food that is difficult to consume quickly like lobsters and shrimps. Extra effort is given to just shelling them and remember to chew slowly. Have your food hot off the grill which allows you to concentrate on eating while waiting for the rest of it to cool down.

Portion sizes are relatively bigger when eating out. You could always give some of your food to whoever is keeping you company. You can also set aside half of the food to take home with you, so you don’t consume everything in a sitting. To dine out and lose weight doesn’t mean it has to be frustrating.

Make special requests like having salad dressings and other sauces on the side, so you have full control on how much you put in your dish. Ask for available herbs or spices instead of always gunning for the salt. They only have minimal calories that can still add flavor and appeal to your food.

You’ll have better chances of success when you just truly enjoy yourself and not really stress about dining out. You are really able to hit two birds with one stone! To dine out and lose weight is a refreshing way to battle and beat the bulge!

Food is our ally in losing weight! Why restrict yourself with the foods that you like to eat when it is possible to lose weight by eating more. To reap the benefits of this life changing program for losing weight, please visit http://bestweightlosshq.com.

In a world economy that is in constant flux and undergoing turbulence, more companies are realizing that their most precious asset is their customer base. An even more important realization is the need to satisfy the whims and fancies of these customers in order to survive in these increasingly competitive markets. Organizations that do not act on this dictum have suffered the loss of market share or worse, total annihilation. Such dire consequences have awakened many organizations to rethink the way they see marketing. Thus, there is urgency for an organization (be it products or service providers) as a whole to develop appropriate holistic customer-focused strategies to ensure that the customer remains at the core of their organizational thinking.

With the rapid advancement of information technology (especially the rise of the Web) and the increasing difficulties of meeting customer’s needs and wants (for example, their expectations of 24 / 7 customer service especially for online transactions), there is a shift from a traditional marketing approach to customer targeted marketing. Many organizations and marketing consultants are emphasizing the need to allocate more funds to apply new-found knowledge of consumer behavior in new products development, build better customer relationships through customer loyalty and retention programs.

This purpose of this paper is to raise the awareness of the need to concentrate marketing efforts towards the customer rather than the inward-looking traditional product-focused arrangement. And more importantly, the paper will shed light on how an organization could go about in making this important transition in this current competitive market.

Marketing Approaches Explained:

Before I proceed to discuss the shift in the marketing approach, it will be appropriate to explain briefly the two marketing approaches separately for greater clarity.

Traditional Marketing-The 4 Ps of Marketing:

The marketing mix or what is commonly known as the 4 Ps is a framework for marketers to implement a marketing concept. It consists of a set of major decision areas that a company needs to manage in order to at least satisfy consumer needs. According to Kotler et al. (1999), the mix is a set of “controllable tactical marketing tools [...] that the firm blends to produce the response it wants in the target market” (p.8). Hence, in an effective marketing program, all of those elements are “mixed” to successfully achieve the company’s marketing objectives.

The traditional marketing mix contains four major elements, the “4 Ps of marketing”. As defined by Kotler et al. (1999):

1.Product: Anything that can be offered to a market for attention, acquisition, use or consumption that might satisfy a want or need. In includes physical objects, services, persons, places, organizations and ideas.

2.Price: The amount of money charged for a product or service, or the sum of the values that consumers exchange for the benefits of having or using the product or service.

3.Promotion: Activities that communicate the product or service and its merits to target customers with a view to persuading them to buy.

4.Place: All the company’s activities that make the product or service available to target customers.

With the rapid changes surrounding organizations, the traditional marketing mix of the 4 Ps has been criticized for being too myopic in this current market situation. The traditional marketing mix has also been disparaged for being too product-focused and for taking an overly inward-looking strategy with regards to the organization’s resources and capabilities in production matters. This is antithetical to attending to the more important organizational goal of satisfying the desired needs and wants of customers.

In addition, the Web and E-commerce revolution has played a major role in alleviating customers’ ability to shape their relationships with the company. This has led customers to expect companies to market their products and services in ways that reflect more directly their individual needs.

These changes have prompted enterprises that wish to stay ahead of their competitors to shift their traditional marketing approach to customer-targeted marketing.

Customer Targeted Marketing:

In customer targeted marketing, the customer becomes the central focus of the organization’s strategy and activities, rather than the product itself (which is the prime concern in traditional marketing). The organization’s paradigm shift in marketing requires a company to build a commitment to quality and to listen critically to the customer to determine the market needs and how the company can meet those needs more effectively.

One of the major characteristics of the approach is to focus on each customer’s interests and interactions with the organization to deliver targeted, personal messages. This would require the company to be constantly gathering information about their customers in an effort to better serve them and, most importantly, to retain them as loyal customers. As suggested by Peppers and Rogers (1998), the organization would need to use various techniques and strategies (possibly with the help of information technology and the Web), such as focus groups, in-depth interviews, customer surveys, attitude testing and so on to obtain information about consumers for more effective marketing of a product or service. With these customers’ data and feedback, the organization will apply the knowledge to develop more customer-centric products and services and/ or to improve existing ones. In addition, the information will be shared within the organization to encourage employees at all levels to focus on creating maximized customer value and loyalty.

Why Customer-Targeted Marketing?:

In order to have a competitive edge and to satisfy increasing levels of customers’ desires, companies realized that they have to see their customers as individuals rather a homogeneous mass of similar tastes, values and buying behaviors. Due to such transformation, companies need to be more customer-focused in its overall marketing strategy. This has resulted in organizations adopting a customization strategy to increase customer’s loyalty to their products and services. For example, in banking and insurance industry, there has been a move towards greater customization. Standard products/services have been given way to a varied menu of features from which customers may select their own preferred combination.

In view of these changes, companies that understand the asset value of each customer, and that tailor their marketing efforts (and their costs) to acquire and sustain the highest-value assets, will win over less-adaptable traditional marketing approach of the 4 Ps.

The Process of Transition:

In order to strategically change from a traditional marketing approach to customer targeted marketing, an organization must be aware of these following areas:

Paradigm Shift. A company must fully understand that customer targeted marketing requires a shift in the organizational mindset, and not just structural organizational changes. They must realize that their sole purpose is to continuously satisfy customers’ needs and wants. Thus, to ensure a smooth transition from a traditional marketing approach to customer targeted approach, an organization must reflect and ask itself questions as to what areas need to be analyzed and to understand the ramifications of such a transition in the organization. On the other hand, an organization needs to realize the negative consequences for not willing to be a more customer-focused marketing organization.

Customer Targeted Planning. As in any organizational change initiative, proper planning is needed. The objective of planning customer-centric marketing strategies is to find win-win opportunities with customer and to identify the best mutual opportunities for your customers and your company. This requires the organization to see the issue(s) from the customers’ perspectives and to strategically plan the organization’s resources around them.

In short, the organization’s shift to customer-targeted marketing should embrace these three important points:

1.Planning should focus on customer wants and not looking inwardly at company goals

2.Focus on the honest feedback and suggestions through creating different channels of communications. Listen to the customers, rather than forcing them to listen to you.

3.Integrate your customers in every aspects of your business, from new product design to after-sales services and more.

Organization-wide Responsibility. For the approach to be successful, members need to understand the new philosophy of marketing and embrace it organization-wide. Many organizations tend to underestimate the degree to which every facet of the enterprise needs to be involved in the process and to be integrated into the actual customer relationship.

Organization Redesign. An organization has to assess the roles of all functional departments interacting with customers to ensure that they add value to customers instead of increasing the costs. By reorganizing the company with the customer as the focus, many departmental roles and responsibilities will have to be redesigned. And when that happens, the employees will have to adopt new work processes that would be more customer-centric in nature.

Human Resource Training. There is a need to develop customer-focused human resource through customer behavior training, across the functional departments. By investing in such training at all levels, the members will be more knowledgeable, more autonomous, and more efficient in anticipating and meeting the needs of the customers.

Use of Information Technology. With the advancement and increased affordability in information technology, more companies are able to collect available data on customer purchase behavior more efficiently. For example, technologies ranging from checkout scanning to Internet cookies are commonly used to track customers’ buying behaviors. Companies that employ such technology will be more adept at acquiring new customers, retaining existing customers, and cross selling than those who do not.

Enhanced Customers Communications. With the use of the Internet as a medium for targeted communication, this allows companies to be in touch with customers at less than one-hundredth of the cost of more traditional snail mail, brochures or flyers. Communication through emails with the customers is almost free, and the customers can retrieve communications almost immediately. However, this has also resulted in customers having 24 / 7 service expectations of these companies.

Customer Targeted Measurement. An organization must be able to measure and evaluate the success of their customer targeted marketing strategy. In most cases, traditional measurement techniques such as profitability, market share and profit margins are used to measure the success. There should be an added emphasis given to developing measures that are customer-centric and which are able to assess the marketing strategy. Customer acquisition costs, conversion rates, retention rates, customer sales rates, loyalty measures and customer share within a brand are some examples of customer-centric measures than a customer-focused organization can adopt

Conclusion:

The need for survival has provoked many organizations to shift from traditional to customer targeted marketing. The market conditions surrounding us will continue to change at an accelerating rate and customer’s expectation will continue to rise. Hence, without any doubts, more and more companies will adopt a customer-targeted marketing strategy with increased intensity.

About The Author

Dr. Alvin Chan is an Innovation Research Specialist in Asia. He has consulted for and aid in the development of managerial innovations and effective learning methodologies in several organizations. Currently, Dr. Chan is the Senior Research Consultant at FIrst Quatermain Centre of Collaborative Innovation (www.firstquatermain.com [http://www.firstquatermain.com]).

Please email to Dr. Chan at bizguru88@hotmail.com as a courtesy if you are reprinting the article online or in print.

Cat Declawing

What is the use of cat declawing?

The main reason people decide to declaw their cat is to protect their furniture. An untrained cat’s claws can be very destructive in a home, damaging furniture, curtains and carpets. Cats like (and need) to scratch and claw at wood and rough surfaces, and if they are not properly trained, your furniture will look very inviting to them. Another reason people give for declawing their cat is to prevent the cat from injuring them. Cats use their claws and teeth to defend themselves and to fight. Small children may mishandle a cat and provoke it in scratching them. Some cats also have a more aggressive or nervous nature and will scratch people when they feel threatened.

Toxoplasmosis and Bartonellosis are two diseases that can be transmitted from cats. It is important to note though, that those diseases are most likely to be contracted from a litter box, or even from biting – but it is highly unlikely that it will be contracted from cat scratches.

Declawing a cat is a selfish and very drastic solution for problems that could be solved in many other ways and may bring forth much more serious problems. Owners that decide to declaw their cat do this solely for their own comfort and do not take in account the problems that may sprout from doing this.

What does the declawing process involve?

Cat declawing is also known as onychectomy and is a much more complex operation than simply removing your cat’s nails or claws. The declawing operation is in fact the amputation of each of the cat’s toes at the first joint. It involves cutting of the front part of a cat’s toes and means cutting through nerves and muscles and removing bone. This operation is extremely painful (it has been proven to be much more painful than sterilizing or spaying your cat) and it will take a long time to heal. Even after the wounds have healed, the cat may suffer from a series of after-effects.

Are there any disadvantages to declawing your cat?

Yes! There are numerous disadvantages, not only to your cat but to you as cat owner as well. Cat declawing is illegal in many countries around the world and considered as inhumane and as a form of animal abuse and mutilation.

Many people don’t realize just how painful a declawing operation can be. Scientists have proven cat declawing to be extremely painful and even test new painkiller drugs on cats that are being declawed. Although the cat may not show signs of pain outwardly and seem to be content, it will definitely be in a lot of pain after the operation. Big operations or rather amputations like declawing can hold many of the usual dangers related to surgical complications. A lot of vets also only use the minimum amount of painkillers and anesthetics during the operation, and prescribe no painkillers for the recovery process at home. The wounds take several weeks to heal, and the pain may continue months after the operation.

Complications after a declawing operation are also very common. The wounds may become infected or some of the amputated toes can begin to grow back. Some cats may experience lameness and even be crippled. You may notice a declawed cat trying to scratch at surfaces. They reason for this is because it is common for the tendons of the severed joints to detract and cause a constant feeling of stiffness in their paws.

Cats need their claws for balance and also use it to hook their paws on surfaces and stretch themselves. This stretching forms a very important part of the cat’s exercise and muscle toning. A declawed cat will need to learn to walk differently (because it doesn’t have any front joints) and its body weight will rest on their feet which can even cause arthritis.

It is very common for declawed cats to develop behavioral problems. It may develop a fear for its sandbox, because scratching in the sand may be painful. So, instead of having a cat that damages your furniture, you will have a cat that refuses to use its litter box. Also, because it has been deprived of its best means of defense, its claws, it may now revert to using its teeth to protect itself and can start to bite people when feeling threatened.

Declawed cats will also not be able to defend themselves effectively against other cats or dogs and can even die in fights.

Because of these behavioral problems developed after declawing, many cat owners become detached from their cats and may even want to get rid of them.

Professional cat declawing

If you do decide to declaw your cat after all, at least make sure that it is done professionally and with as little discomfort to your cat as possible.

The most developed method of declawing to date is laser declawing. Laser declawing is less painful, because bleeding and swelling is reduced.

Always ensure that your cat or kitten is older than 4 months before declawing. It is also not advisable to declaw cats that are old and not so active anymore, because they will take a longer time to recover.

After the operation, your cat may be kept in the hospital for the night, or a longer period of time depending on the cat. When taking your cat home, try to keep it from getting overexcited and prevent it from jumping or putting heavy strain on its paws. It is common for the paws to start bleeding every now and again, but ask your vet’s advice if the bleeding alarms you.

To minimize the pain your cat can experience when using its sandbox, put newspaper strips in the sandbox. Sand or clay can infect the wounds on the paws or cause pain when “scratching” in the box. After your cat is fully recovered you can replace the sand again. Your cat may not like the newspapers and this can become a messy affair.

Always look out for the following warning signs, and notify your vet if any occur: Swollen paws and frequent bleeding. If your cat display extreme difficulty in standing up or walking after one day.

Alternatives to cat declawing

Before deciding on such a drastic measure or “solution” as declawing your cat, first consider some of the (often more effective) alternatives. The main reason for declawing a cat is to prevent it from damaging your furniture. Scratching is a necessary instinctive habit for removing the dead cells around its claws, practicing balance and stretching and toning muscles.

Cats are highly trainable animals and can be taught to use only a scratching post for these purposes. There are numerous scratching posts or “cat furniture” to choose from, whether your cat likes scratching vertical or horizontal surfaces. You can even buy “cat trees” with attractive objects hanging from the tree to catch your cat’s attention or build your own (just make sure they are stable and won’t fall over on your cat).

To train a cat to use scratching posts, and to discourage it from scratching your furniture, you can place netting or foil over your furniture. When you see your cat trying to scratch your furniture, pick it up and put it down in front of its scratching post.

Nail caps can be applied to a cat’s claws, this need to be applied every 3 to 6 months depending on the cat. Nail caps will prevent damage to your furniture and to yourself while causing almost no inconvenience to your cat (compared to the serious discomfort caused by declawing). You can also trim your cat’s nails frequently to keep it blunt.

For more information about taking care of cats see cat-urine.net

Claudine du Plessis is a cat lover and webmaster of http://www.cat-urine.net.

There is a great deal of history behind movie posters and movie poster collecting. Jules Cheret, who created 2 movie posters in the 1890’s, was the artist given credit for creating the first movie posters. By the end of the first decade of the 1900’s, movies had become a great source of public entertainment. In this time period, the movie poster would become a standard size known as the one sheet measuring 27″ x 41″.

In the early days, the names of actors did not appear on the posters, which the movie studios liked, because it meant paying actors less money. It was in this early period in movie history, however, that movie studios realized movie stars were as much of an attraction to the moviegoer as the movie itself. Thus, the movie star was born, and movie posters began showcasing actors’ names along with the title of the movie.

By the 1920’s, the golden age of silent movies, movie posters became more artistic and spectacular, with accomplished artists being hired by movie studios to paint portraits of the stars for posters. By the late 1920’s, movie poster images became sharper due to a new printing process developed by the Morgan Litho Company.

In the 1930’s, also known in the movie industry as “The Golden Age of Movies”, another style of movie poster was created, the half sheet. Major movies would sometimes get more than the two styles. However, due to the depression, many movie materials were being created more cheaply, causing a loss of quality in movie posters.

The dawn of World War II in 1941 saw many of the movie stars heading off to war and war was the major theme of movies at that time. The movie industry cut advertising costs and used cheaper paper for posters due to the paper shortage of wartime.

By the 1970’s, movie posters used photography, occasionally using drawing and painting styles. Movie posters at this time were being printed on a clay-coated paper, which gave them a glossy finish. Star Wars and Star Trek posters were the most popular posters of the time and are still collected by many today.

In the 1980’s, the age of the special effects blockbuster, the mini sheet was invented, and video stores became popular, thus the video store poster was created. Today, reprints of movie posters are mass-produced and sold in many stores or are just a click away on the Internet.There are several types of movie posters. Because of their rarity, the avid movie poster collector has concentrated on movie poster or theater art. These are the posters that are delivered and displayed by the movie theaters and then intended to be thrown away. Another type of movie poster is the commercial poster, which is mass-produced for direct sale to the public. Video posters are distributed to video rental stores for advertising material. Cable and TV posters are use as promotional material for TV stations for their programming. Like theater art, video posters and cable and TV posters are not produced for the public. Although not as valuable as theater art, these types of posters are still popular among collectors. Special promotion posters promote a movie along with a product. Finally, there are anniversary issues, limited editions, and special releases that are released in limited quantities and are gaining favor with the theatre art collector. Other types of movie posters include advance posters that promote a movie well ahead of the movie’s release. The award poster, which indicates that a movie has won an Academy award. The combo poster, advertising two movies instead of just one. The popular double-sided poster that has art on both sides, with the artwork reversed on one side of the poster. There are featurette posters highlighting short films or cartoons, review posters for when a movie gets a good review, serial posters for movie serials, and special distribution posters.

With the popularity of movie posters has come the necessity to create various sizes of posters. The first and most widely used poster is the one sheet, which is usually 27″ x 41″. The subway, also known as the two sheet, is larger but not exactly two times the size of the one sheet. The 3 sheet is three times the size of the one sheet measuring at 41″ x 81″. The 6 sheet is six times the size of the one sheet measuring of 81″ x 81″. There is also a 12 sheet approximately twelve times the size of a one sheet, and the colossal sized 24 sheet measuring 246″ x by 108″. Other sizes include the mini sheet, which is usually much smaller than the one sheet and comes in a variety of sizes, and the stock sheet issued for cartoons or other shorts.

As with all collectibles, condition is a great factor when placing a value on posters. A movie poster’s value is determined by demand, rarity, and condition. Poster collectors use the same grade system used by comic book collectors: mint (perfect), near mint, very good, good, fair, and poor.

For those who want to be serious movie poster collectors, you will need to know some things about taking care of your movie poster art.

Tips to retain the total collectable value of movie posters

Never alter the appearance of a poster. Do not fold, bend, tear, or punch holes in it even to hang it on your wall.

Never place a movie poster in direct sunlight. UV lights can also be harmful.

Don’t write on your poster, even on the back. Marks on the back can sometimes be seen from the other side, taking away from the poster’s value.

Never put tape on the front of a poster even to repair tears. If you do use tape, use acid free tape available from an art supply shop, and place the tape on the back. For expensive movie art take it to a professional to be restored. Posters can be restored the same way rare comic books are professionally restored.

When shipping posters use thick poster tubes or bubble envelopes.

For long time storage, frame, or place the poster in a plastic bag or tube, and keep it in a cool dry climate.

When framing a poster do not dry mount it, and use an acid free backing board.

Now that you know a little more about movie posters and movie poster collecting, go ahead, start collecting!

Posterlovers.com – Search through the world’s largest available collection of posters, fine art prints and photos. Liven up your walls with wall posters and art prints.

If you have a car then you must know that keeping it in perfect condition is a hard task as your car requires constant maintenance right after you have bought it. The car engine and the various other parts of your car can start wearing down within a few months of using it, so you need to stick to a proper schedule of maintenance and servicing for your car engine and motors. The question about replacing or repairing worn out engines would depend upon the actual circumstances and the condition of your car.

Automotive motor repair and engine replacement can be very expensive, so you need to understand the various parts of your car and educate yourself about the engine requirements to avoid untimely repair and engine replacement of your car. The car engine, brakes and brake liners suffer innumerable wear and tear and generally break down easily, so you need to look out for their maintenance regularly and keep yourself updated about your car health.

You should regularly put your car for engine tune up and examine the ignition system and emission controls of your car, so that the motors of your car remains in healthy condition and your car engine runs smoothly for a longer time. However, sooner or later, problems would arise and you would certainly need to replace certain parts of the ignition system such as the contact breaker and distributor cap or rotor button. Adjustments in the cylinder head bolts and the replacement of filters and spark plugs may also be necessary, so you need to check with your car mechanic to find out more about your car engine and regularly replace parts that are worn out. New vehicles do not need regular engine tune-ups and can run smoothly for years without replacement or repairing, however, you must not take any chances and regularly send your car for servicing.

At times, even with proper engine tune ups, you would find that your car engine is wearing down and may even breakdown eventually. When this happens, you would have to decide about either replacing your car engine or repairing it to drag on for a few more years. Of course, you need to understand that engine repair is only possible if your car engine is still repairable, otherwise you would have to replace your motor engine. Motor repair is possible for cars that produce strange noises and have locked up engines, but for engines that have totally broken down, it is recommended that you go in for engine replacement.

You can replace your car engine with a branded engine or you may try out the affordable used up engines that are available in the markets. Though most servicing mechanics would ask you to buy brand new engines, however, if you are low on your budget, then you may also try out the revamped engines that come in for much cheaper prices. However, whatever may be your choice, ultimately it is the life of your car and your motors that has to be kept in mind while deciding on whether to replace or repair your car engine.

American Engine installations are expert Atlanta engine rebuilders and installers. With over 20 years of Atlanta engine installation experience AEI offers quality service and affordable prices to all customers and vehicle types. Call AEI Today!